An effortless source of income for farmers willing to set aside some of their land to grow sustainable, hardwood trees.
— Work
What we did:
Brand Strategy
- Brand positioning
- Brand strategy
- Launch strategy
- Naming
Brand Design
- Visual identity
- Verbal identity
- Guidelines
- Campaign
- Design system
Content
- Art direction
- Iconography
- Design templates
- Copywriting
- UX/UI design
ActivAcre is a new Australian initiative that encourages farmers to plant sustainable forestry on their land. We named the initiative - capturing the active energy of the brand's team, and relating it back to the area of land required.
We designed an honest, robust brand - one that could be trusted and respected by its farmer clients.
